Local Search Marketing – Msn/live.com Local Listing
http://www.SmallBusinessOnl…
One of the best places a small business owner can get an online presence for FREE is by taking advantage of Google’s, Yahoo’s, and MSN/Live’s free local listings for…
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This is very helpful information. It is clear after creating a Google listing and then a MSN listing why Google excels! When looking to add an account who would ever expect to look under Wesmaster?
awesome! i got to take some photos for my business for this local listing.
Nice live local internet listing. Very thorough material.
Brilliant, thanks for the link and potential traffic building resource here!
Hello,
I completely agree with you regarding Microsoft’s local listing center. Certainly this is the first time the Internet is going to benefit the local business with marketing to the local consumer.
What I am most concerned about are small and local businesses having to contend with multiple websites when it comes to their local listing. What I’m really talking about are “time resources”.
Afterall, there are over 60 websites in four different categories specifically geared towards local listings. How can a local or small business have the time resources to cover this space.
Even if you made a conscious decision to not manage all 60, there are well more than Google, Yahoo, Bing, and Ask. The space goes to Local.com (they went public), Yelp, Merchant Circle, and many others.
Consumers will be the ones deciding which of these local listing websites they will go and post their experience through consumer reviews. This adds to the burden that no one single local listing website will do the trick.
Therefore, my argument is that “getting listed” is not the real services needed. The local business still has to claim, update and maintain their local listing at multiple local listing websites.
“Getting listed” is an admirable starting point, but it will not address the long term need of the local business and their local marketing efforts.
Something we recently read at KillerStartUps are companies that are offering a low cost service to update then manage these listings for companies. You can read about this at KillerStartUps here:
http://www.killerstartups.com/Search/smartfindslocallisting-com-be-found-online
It is a changing world and the local business will benefit. There will be some adjustment to this space needed.
Good information from your post and hopefully varying opinions help give perspective.